Product page
This page primarily focuses on the form where customers can select their product variants and add items to their cart. You have the flexibility to style this section in various ways, so be sure to check out our article on styling the Product Detail section for tips and inspiration.
Product sectionHowever, there’s more you can do with this page to enhance the shopping experience. One best practice is to use this space to showcase related or recommended products, which can effectively encourage additional sales. By displaying items that complement or enhance the main product, you can increase the likelihood of upsells and cross-sells.
We recommend adding the "Search & Discover" app from Shopify, which allows you to select related products tailored to each specific item. This app helps streamline the process of connecting customers with products they might not have considered, ultimately enhancing their shopping journey. For more information on how to implement this feature, be sure to check out our separate article dedicated to this topic. Utilizing these strategies can significantly boost customer engagement and drive sales on your product pages.
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